Why Law Firms Should Invest in Good Web Design, NOW
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The time is ripe now to revise and improve your law firm website for business development, and here's an article explaining why.
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Apple's new iOS May Drive You to More Content
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Apple's new iOS will let users block ads on Mobile. Is your Content Strategy ready to compensate?
Read MoreTonight: Brian Fanzo Speaks on Live Streaming & How to Think Like a Fan
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Tonight: It's time to THINK LIKE A FAN! Brian Fanzo, @iSocialFanz, comes to Dallas to talk live streaming, Periscope, Meerkat, and how to leverage video for business and relationship building, and...how to Think Like a Fan. Social Media Dallas interactive event starts at 6PM, Geek House Dallas.
Read MoreAssociates! Your Review Starts Now
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Soon it will be August, followed quickly by Autumn, and then - the year-end review and bonus time. You can affect that review now, if you are proactive.
Read MoreBloomberg Big Law Business Summit - re-cap
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Last week, Bloomberg BNA launched its inaugural “Big Law Business Summit” in New York. Many points were relevant to smaller firms, not just "big law." Three themes: the changing relationship as In-House Counsel take on more work, how collaboration externally and internally lifts all ships and impacts the client relationship, and how more must be done regarding cyber security.
Read MoreLeverage Summer Interns to Improve Your Law Firm Website and Social Media Presence
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Before those Summer Interns sail into the sunset, you have an opportunity to include them for feedback on your marketing and business development efforts. Ask for their opinions and you may receive creative ideas to help reach your target clients.
Read MoreDoes Your Law Firm Really Need a Full-Time Marketer?
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Does your law firm really need a full-time marketer? Today’s digital and social tools provide vast opportunities for telling your story as a firm or as an attorney. Do this well and you influence today the employees you will attract in the future. But whom do you hire right now?
Read MoreIt's Not About Marketing the Law Firm Anymore - Part Two: What Marketing and Leadership Must Do
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It's Not About "Marketing" the Law Firm Anymore, Part Two - What Marketers and Leadership Should Do
Read MoreIt's Not About Marketing The Law Firm Anymore - Pt. 1
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It's not about "marketing" the law firm any longer. It's about much more.
Read MoreLaw Firm Social Media: One Size Does Not Fit All
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Law firms and lawyers considering how to approach social media need to understand: one size does not fit all. In addition, it's important to outline how a platform will be used and measured, and what will be done with the information obtained via social media.
Read MoreLegal Industry Poised for Social Media Sea Change
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Between now and May, 2016, the legal industry is in for a sea change. I hope I am wrong – at least to the extent that I have underestimated here and even more progress is made.
Many firms and individual attorneys have begun using social media and related analytics to boost business development. I predict the next 12 months hold a swift up-tick in broader adoption. Where will you fit in?
Read MoreMeerkat or Periscope - which one for attorneys?
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Update on live-streaming apps, Meerkat and Periscope, and how they might be used by attorneys and law firms. Inc. insights from Brian Fanzo, @iSocialFanz, of BroadSuite, and Mark Kaye, @MarkKayeShow - podcaster, radio host, social media maven.
After my post on the two neophyte live-streaming tools, Meerkat and Periscope, I was fortunate to attend a webinar on the same topic...
Read MoreAttorney Success: Overcome Fear with Entrepreneurial Approaches
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To suggest that lawyers will be more successful if they implement more entrepreneurial tactics implies the premise that the two are significantly different. If so, how?
Read MoreIs Live-Streaming an Opportunity for Law Firms?
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Periscope, Meerkat – these recently unveiled technologies may be relatively new or unheard of inside the law firm setting. Yet, they may offer a new way to connect with clients, learn more from them, and deliver information clients seek on the fly.
Read MoreHighlights & Tweets, Day Two (4/15), LMA 2015 Conference
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Here are tweets and highlights from Day Three (4/15) of the 2015 Legal Marketing Association (LMA) International Conference. There's a LOT here -- you may want to bookmark this page and return for tips during the year.
Read MoreThe Lawyer as Entrerepeneur - from Jonathan Tobin, Esq.
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Ran across this article during a Twitter search for #ABALawTech today, and it echoes several of the principles I have advocated for years. Author Jonathan Tobin worked in technology prior to law. Follow him on Twtter at @jontobinesq.
Read MoreHighlights & Tweets from Day One of the 2015 Legal Marketing Assoc. Conference
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Here are tweets and highlights from Day One (4/14) of the 2015 Legal Marketing Association (LMA) International Conference:
7 laws of Business Development (BD)...
Read More2015 Legal Marketing Conference: Pre-Con Highlights
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Here are highlights from Day One of the 2015 Legal Marketing Association (LMA) International Conference...
Read MoreSuccessful Lawyers Employ Entrepreneurial Tactics -Overview
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The growth of online marketing and promotion, and the advent of Social Media have expanded the conversation around legal marketing, essentially confirming that entrepreneurial law practice is the wave of the future.
Read MoreIt's not your Grandad's Twitter anymore
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“Twitter has helped me find clients; introduced me to new and interesting people, increased the speed and accuracy of my responses to industry news; and given me ideas for blog posts.” – Steve Dickman, CEO, CBT Advisors
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