Texas Bar Advertising Rules - 2017
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Re-cap of the 2017 Texas Advertising Rules and Social Media Ethics for lawyers seminar, presented at the State Bar of Texas Annual Meeting by Advertising Review Director Gene Major.
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The Time for Lawyers to Understand Blockchain is NOW
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"Blockchain is positioned to become as ubiquitous as the internet, something we don’t see or even think about, but that affects many, many things that a lawyer's clients do." ~ Hélder Santos
Read MoreDo You Need a Marketer or a Niche Specialist?
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Aa marketer empowered with 360-degree vision can help you obtain greater value from your niche specialists.
Read MoreWHY Should You Care About AI?
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"AI is important because it offers the buyers of legal services alternative ways of getting something they need faster and cheaper -- and for straightforward matters, inevitably better -- than they can get it from you." ~ Jordan Furlong
Read MoreStanford CodeX FutureLaw Conference -- Summary, Part One
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The breadth of an attorney’s legal-related work may shift when automation steps in to handle routine and repeatable tasks – and the results of automation will better and more efficiently inform an attorney for the legal work to be done. It will be more a blend of artificial intelligence and human intelligence – where the humans design and direct machines. ...If the human adapts to this new setting.
Read MoreWhy the Smart Lawyers Will Employ Smart Collaboration
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"Clients understand that your collaborative prowess is an important and valuable resource for them, too." Smart Collaboration can show you how to increase your level of engagement, contacts, revenue, and service to clients.
Read MoreHow Might AI Impact the Future of Legal Practice?
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"Nearly all partners surveyed think tech is here to stay...yet only 4% evaluate their partnership as highly prepared to deal with the new reality." Lawyers are always pressed for time and finding ways to become more efficient. Artificial Intelligence (AI) and Machine Learning can help with efficiency as well as making work easier, both for attorneys and clients. Will you be a part of the Future of Legal Practice?
Read MoreTwitter Round-Up POST SMMW - March 25, 2017
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INCLUDED - from Social Media Marketing World: Fast Track to Know Like Trust · The 3 Jobs of the Future & How to Prepare · Retail AI Read Shoppers’ Intent · Which Bot May Be for You? · What Should You Automate? · Snapchat Insights for Business Application · Educate to Entice Customers · Live Video Still Requires a Strategy · A Helpful Bot for Marketers · Should You Post or Tweet That? · How Social Gratitude Works · Bonus: Facebook Ads Guide
Read MoreTwitter Round-Up March 18, 2017
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Included: Houseclean Google Analytics · UX Mistakes Cost Millions · The Pi Star Catalogue · FastCase Paces Westlaw, Lexis · LegalTech? Be Relentless · SXSW Tackles E-Privacy · If Planes Can Be Tracked, So Can Cases · "Yes, and..." Practice from Improv Would Benefit Legal Practice · How's Your Customer Service Grade? · Video May Help Machines Learn Common Sense · Blockchain & Venture Capital
Read MoreCollaboration & Client Loyalty Resource: Smart Collaboration (1 of 2)
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I believe the Collaborative Economy will be awakened in more of the legal landscape this year – partly driven by mere awareness of how collaboration and the Collaborative Economy are capturing the non-legal business world, and partly driven by the findings of Heidi K. Gardner, Ph.D.
Read MoreTwitter Round-Up March 11, 2017
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Included: Machine Learning is Regulable · Northern Trust & IBM to Disrupt PE Lawyers · The Only Thing Changing Faster than Tech? Consumer Expectation · Where Live Video/Marketing is Heading · Self-Esteem, the Ultimate Drug · SEC Rules re: Exhibit Hyperlinks & HTML · 5 Overlooked Principles Shaping Your Business' Destiny · The First $100m Client · Has the Grim Reaper Come for the Law Firms?
Read MoreTwitter Round-Up March 4, 2017
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Included: Law Jobs of the 2020s · Test-drive IBM Watson · 10 Principles of Law Firm Innovation · AI & Law - What's Possible · Blockchain Will Re-define Legal
Read MoreTwitter Round-Up February 25, 2017
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Included: Tips for a Legal CMO from a Tech CMO · 10 Tools for Data Visualizing & Analysis for Business · Top 3 Characteristics of High-growth Law Firms · Why Storytelling is so Important · Help Your Community Find You · Clients Just Aren't That Into You
Read MoreTwitter Round-Up February 18, 2017
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Included: For Change, Define Scope First · eDiscovery Will Disappear · Speaking to Your Jurors' Core · AI - Friend or Foe? · Small Firm Challenges Not Being Addressed
Read MoreTwitter Round-Up February 11, 2017
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Included: Downside of Single Relationship Partners · Risk of Client Departure When Relationships are Few · Lawsuit Challenging PACER Fees Gets Class Cert. · A Business Development Challenge Reaps $3.5m · Ask: What Does Success Look Like to You? · GC: Bring NOTHING to Pitch, Come to Listen, Engage · Rankings? We Don't Care 'bout No Stinkin' Rankings! · GC: Give Us Relevant Info & Good Associates
Read MoreTwitter Round-Up February 4, 2017
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Included: WHY Analytics? Predictability · There's Only 1 Mistake in Legal Pricing · 40% Don't Know · If You Aren't Measuring ROI, What Are You Doing? · Has Your Firm Discovered the Value of Client Teams? · Clients are not Buying... · How to Win in the Age of Analytics · The Mismatch Between Marketing Spend and Return
Read MoreTwitter Round-Up January 28, 2017
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Included: A re-write simplifies Terms of Use · Think of all keywords as branded · Effective marketing strategies · Reminder: formalize your referral process · How to be a thought leader via social media · The value of automation · Fake lawyers may be scraping blog content · Ways to add value & inspire loyalty
Read MoreTwitter Round-Up January 21, 2017
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Included: AI shows off · Linkedin has conversion tracking · The FTC challenge for a cyber security solution for home IoT · This genius bar went to medical school · Un examen de las predicciones para la práctica digital y legal · 10 ideas for content · Will Snapchat's style survive the IPO?
Read MoreTwitter Round-Up January 14, 2017
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Included: Blockchain - impact for lawyers · Employees' right to disconnect after hours · No lawyers in the Kansas Senate · Chart of the Collaborative Economy · What Twitter does better · Future-proofing HR
Read MoreTwitter Round-Up January 7, 2017
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Included: Building the 21st century law firm · Where is your business on the digital spectrum? · Consumers optimistic about the IoT · Leverage courtroom skills for negotiation strategy · Kickstart the year with 5 sales tactics · New tech: 3-screen laptop
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